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As a perfume company, you want your products to attract attention on the shelves. The structure of your custom perfume boxes plays a big role in this. Here are 5 box structures that will help your perfumes truly shine in the new year.

1. Double Hinged Door Structure
A double hinged door structure allows potential customers to easily open the box and sample the fragrance. It gives an impression of luxury while also being convenient. An example is shown below:

This type of box is perfect for high-end perfumes and for monthly perfume subscription boxes. It invites the user to open and experience the scent inside. With just one touch, they can fully assess your product before purchasing.
2. Magnetic Closure Structure
A magnetic closure adds an elegant simplicity to any perfume box. It gives the impression of luxury without any more effort than a light touch. Magnetic boxes work great for travel-sized minis that can be tucked easily into a purse. Their seamless opening and closing also keeps the fragrance protected.
3. Drawer Structure
A drawer structure works similarly to a magnetic closure but with more of a mechanical motion. It satisfies the user's curiosity in a tactile way. Drawer boxes tend to look more premium and expensive than other styles. For this reason, they are perfect for special occasion gifts where you want to make a lasting impression. Customers may also see them on endcaps or displays in upscale department stores.
4. Flip-Top Structure
A flip-top box has the intrigue of a drawer without the sliding action. It simply lifts open with the pinch of a finger. This structure shows off your bottle or product beautifully with minimal effort. Flip-tops work exceptionally well for travel sizes since they allow easy access without the risk of spillage that an open container might pose. Consider them for your perfume subscription boxes as well as impulse purchases at checkout counters.
5. Hinged Lid Structure
A classic hinged lid structure will never go out of style for perfume boxes. It gives the satisfaction of a gift unwrapping each time the customer opens it. Hinged lids suit full size bottles that a customer would display on their vanity or desk. The structure has a timeless elegance perfect for luxury perfume brands. It makes a statement without flashiness and ensures the perfect presentation of your product.
Finding the Right Fit
As you can see, there are many great structures to showcase your fragrances. The right choice depends on your budget, target market, and where the product will be displayed. Test several prototypes to see how real customers interact with them. Their feedback will help you decide what best amplifies the experience of your perfume. A well-designed box can convince potential buyers to choose your product over competitors on sight alone.
Structure
Best Applications
Double Hinged Door
Subscription boxes, store displays, sampling
Magnetic Closure
Travel sizes, purses, gifting
Drawer
Premium gifts, luxury branding
Flip-Top
Subscriptions, impulse purchases, travel
Hinged Lid
Full sizes, vanity/desktop display
With the right structure, you can attract new customers and persuade existing clientele to upgrade to your full sizes. Your custom perfume boxes will work harder than any ads to market your brand all on their own. So invest in inventive box designs that sell your product before it's even opened.